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Prior chapterEarly 1990sExecutive leadership

Insyst Technologies

Learned the craft of enterprise software — products, sales, marketing and operations.

Overview

Insyst was where the foundations were laid: understanding how enterprise software is built, sold and supported across borders. Led global growth for the Orion and Merlin product lines across multiple markets.

Period
Early 1990s
Products
Orion, Merlin
Focus
Enterprise software growth across multiple markets
The story

The Insyst years were an apprenticeship in enterprise software: what it takes to design a product that installs cleanly, sells honestly and supports itself over years — not quarters.

Led global growth for Orion and Merlin across multiple markets. Much of what followed at Xmediaries and Agile Financial Technologies traces back to habits formed here.

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